VP of Marketing

“I want to reach our target audience and stay up-to-date with the latest marketing trends and software.”

Healthcare and insurance are ever changing and with the Affordable Care Act it is more important than ever to reach a broad audience with the right message using the right channel.

Challenge #1: CONSISTENT BRANDING & MESSAGING

Using our collateral management portals makes it easy for clients to order all of their print, kitting, and fulfillment from one location.  You can take control of brand identity using:

Challenge #2: IMPROVING ENROLLMENT MATERIALS & PROCESS

Produce streamlined enrollment materials that consolidate multiple pieces into fully composed documents.  On-demand personalized kits may include:

  • Personalized welcome letter
  • Pre-populated enrollment form
  • Bound-in business reply envelope
  • Multiple languages
  • Multiple papers types
  • Geocoded provider directories for selected area
  • Intelligent symbology for 100% verification
  • Printed on-demand in secure facilities

Chief Strategy Officer

“I need my vendors to adhere to the highest security standards and maintain regulatory quality assurance.”

HIPAA compliance to protect personal health information and keeping with with regulatory changes is absolutely CRITICAL in today’s market.

Challenge #1: PREVENT A VENDOR DATA BREACH

We are experts in the production of secure communication materials. Whether it is managing personalized enrollment materials or mailing benefit statements, we will demonstrate best practices for data security.

Challenge #2: MANAGE REGULATORY CHANGES IN MATERIALS

Managing materials from inventory with accurate version control help make sure you are staying up-to-date with regulatory changes while continuing to send the correct information. At KP, we can do all that and more:

Challenge #3: CONDUCT SECURITY ASSESSMENTS & AUDITS

Keeping your data safe is our top priority.  That’s why our data security program includes third party audits and maintains the highest industry certifications and standards such as:

  • ISO 27001:2013
  • SSAE-16
  • PCI DSS
  • Security assessments
  • Questionnaires
  • Routine business reviews
  • Quality program maintenance

Member Communications

“I want to show that we get our target audience by providing them with the information they need.”

Reaching your audience in today’s market needs to be a multichannel effort. Finding a way to streamline the delivery of consistent messages and relevant offers across all existing channels can be a challenge.

Challenge #1: AUTOMATING & STREAMLINING MATERIALS

Our streamlined ordering systems make it easy and convenient to order customized or personalized products and also provides cost tracking and reporting tools to help support your goals. We do this with:

Challenge #2: DELIVERING MESSAGES USING MULTIPLE CHANNELS

Our document automation enables marketers to effortlessly optimize document production and delivery across any channel – including print, email, web, and mobile.

Document automation offers:

  • Variable document options
  • Personalized messages
  • Multi-channel distribution options
  • Cost reductions using lower cost channels when applicable (like opt-in emails after direct mail pieces have solicited responses to redeem offers)
  • See the video for more info