“I want someone I can trust with new client acquisition and retaining customer loyalty”
While compliance with new regulations and new competitors remain major challenges, maintaining customer loyalty is considered to be the financial industry’s biggest challenge. Organizations are responding by making significant investments in core systems replacement, digital channels, and data analytics to ensure their ongoing competitiveness.
Challenge #1: DRIVE NEW BUSINESS
KP has a multitude of outbound and inbound marketing services under one roof for better targeting, speed to market, and creating those unique campaigns for market distinction to acquire prospects.
Here are some solutions for driving new business:
- Marketing automation platforms
- Manage events
- Automate communications
- See the video for more info
Challenge #2: CONSISTENT BRANDING & MESSAGING
Our customer communication web portals allow marketers to take control of brand identity and materials using the following:
- Virtual catalogs
- Online personalization
- Warehousing
- CRM integrated campaigns
Also, with document automation, we can manage all your assets in libraries and use them to automatically populate templates across multiple channels.
Challenge #3: USE MULTIPLE CHANNELS FOR ROI
Our document automation enables marketers to effortlessly optimize document production and delivery across any channel – including print, email, web, and mobile.
Document automation offers:
- Variable document options
- Personalized messages
- Cost reductions using cheaper channels when applicable (like opt-in emails after direct mail pieces have solicited responses to redeem offers)
- Multi-channel distribution options – See the video for more info