List Acquisition

List Acquisition

KP can to define ideal customer profiles and then acquire lists of prospects with the same characteristics to help ensure your lead acquisition campaigns are successful.


KP applies innovative data techniques to help our clients target those prospects with the highest likelihood of engaging and purchasing along with assuring each campaign is precisely measured and reported on.

KP can merge/purge acquired lists with your existing customer, transactional or prospect lists, compare with any opt-in or suppression lists, and combine with our in-house print, mail processing, and on-line response management capabilities for maximum efficiency and effectiveness.


We offer the following categories of list acquisition:

Consumer Lists

Find your best prospects from more than 210 million consumers using demographic, lifestyle, stage of life, purchasing behavior and many other effective profile filters to build your direct marketing campaign on.

Business Lists

Identify the true decision makers from over 14 million businesses who need your product or service using the most extensive firmographic selection criteria including vertical market, organization size and structure, maturity, and many others.

Specialty Lists

Find more targeted consumers, professionals or industries with greater precision and selectivity than traditional compiled databases. Some examples of specialty filers include Expectant Mothers, Newlyweds, Voters, Fortune 1000 Companies and New Businesses.

From sophisticated profiling, segmentation, and predictive modeling we help our clients further monetize their databases – maximizing customer value. Call us today at 1-800-328-3284 or email about how our list acquisition services can help you.